Our journey with Lumm Legal began with a clear vision: to create a compelling visual identity that not only captured their expertise in personal injury law but also conveyed a sense of reliability, approachability, and above all – empathy.
LOGO DESIGN
Central to this vision was the incorporation of two “L” letters in their logo, a request that symbolized their name and became the cornerstone of our design process.
TAGLINE
To encapsulate their mission and values, we crafted the tagline “YOUR STORY, YOUR STRENGTH,” which resonates deeply with Lumm Legal’s ethos of empowering their clients.
BRAND BOOK
From the outset, we worked closely with Lumm Legal to understand their values and goals. This collaboration led to the creation of a comprehensive brand book that outlined every detail of their new identity.
Color Pallete
Blue
#1d69bc
Dark Blue
#081f30
Dark Gold
#eebc1d
Seasalt White
#fafafa
Typography
Primary Typeface
Cormorant Garamont Bold
ABCDEFGHIJKLMN OPQRSTUVWXYZ
abcdefghijklmn opqrstuvwxyz
1234567890!@#$%^&*
Secondary Typeface
Raleway
ABCDEFGHIJKLMN OPQRSTUVWXYZ
abcdefghijklmn opqrstuvwxyz
1234567890!@#$%^&*
WEBSITE
Our work didn’t stop at branding. We extended this vision to the digital realm, designing and developing a website that is both visually striking and user-friendly.
RYAN LUMM
Lawyer
“In 2019, I hired Olma Digital to oversee my personal brand’s social media accounts. Their expertise in digital marketing extends well beyond the realm of social media alone. If you’re seeking a trustworthy, transparent marketing partner who consistently delivers results, I wholeheartedly endorse them. I’m committed to a long-term partnership with them, spanning many years to come.”
By blending professionalism with a human touch, we've ensured that their brand not only stands out but also resonates deeply with clients seeking trustworthy and empathetic legal representation.
With their new brand identity and user-friendly website, Lumm Legal is well-equipped to continue making a profound impact in the lives of those they serve.